02 · Hospitality · Identity, interiors & art direction

Jangueo

All-day brunch built like a Puerto Rican corner bar — loud plates, slow mornings, no rush.

Year
2026
Sector
Hospitality
Scope
Strategy, identity, menus
Also
Signage, tableware, art direction
Jangueo storefront with green doors and yellow tile
Fachada · bottle green, mustard tile, one warm lamp

The idea

A bar that feels like it has been open for forty years — and opened last month.

Jangueo borrows everything from the traditional Puerto Rican bar: the shadowed serif sign, the palm, the tiled dado, the newspaper trolley by the door. Then it hands it a brunch menu. Green, mustard and cream do all the work; nothing is designed to look new, only to look kept. The word itself — janguear, to hang out — is the whole brief.

Jangueo kraft menus with shadowed logotype
Menús · kraft, shadowed logotype, a line to live by
Jangueo aqui framed palm sign above stacked plates
Jangueo aquí · the sign that names the place

“mientras uno esté vivo, uno debe amar lo más que pueda.”

Printed on the back of every menu. The voice is Spanish first, warm, a little sentimental — the way a place talks when it knows your order.

El local

Details
Reservado para Benito table sign on marble
Reservado para Benito · a table always kept
Newspaper trolley beside patterned tile
Prensa del día · the trolley by the door

La mesa

Tableware & art direction
Chef in a Jangueo apron holding two plates
Café, música, comunidad, buena gente
Brunch dish on a yellow Jangueo plate
Mustard plates, logo glazed in
French toast served on a Jangueo plate
Uniform · palm embroidered on olive

Next

Antiq →